Marketing Insights From The Experts At Momentum

Social media hacking and how your organization can protect itself

Broadcast Dialogue – The #Podcast: With two incidents that saw hackers gain control of the Twitter accounts of Rogers Radio stations News 95.7 Halifax and News 1130 Vancouver, Momentum Media Marketing’s in-house digital experts James Wallace and Christian Lind offer insight into how the hacks occurred and how media organizations can take steps to protect […]

Shawn Smith is the Valuegraphics Ambassador to the Broadcast Media Sector

Shawn Smith from Broadcast Dialogue and Momentum Media Marketing knows a thing or two about the media. We sat down to talk about how leveraging what radio and TV stations know about demographics with some new understanding of audience values might just be the answer broadcasters are looking for. One of the most effective ways […]

sales process

5 Reasons Why It’s Time to Reinvent Your Sales Process In 2019

A challenging market is precisely the time to retool your sales organization. You can invest in processes and technologies that you can utilize in the meantime to increase market share. After all, business will peak again and you will be ready to dominate your competitors. Here’s why now is the time to get started: 1. […]

Facebook

Why You Should Be Paying For Facebook Advertising

The free ride for brands on Facebook is over. As the social behemoth transforms into a media company and not simply another social platform, the hard reality is coming to light with regard to organic (unpaid) posting placement, specifically posting to brand pages, and the depth of which users will now see brand posts. The […]